Is it the Best Tool to Track Website Analytics in 2024?

If you have a website, you may have heard about the Clicky Analytics service and wondered if it’s any good. In this Clicky review, I will delve deep into what cool features it offers so you can decide whether it’s for you.

Website owners need to track their real-time analytics to ensure that their marketing campaigns are having a positive effect on web traffic.

The type of blog posts you write, how well your site is SEO optimized, and how much promotion you do for your content will decide the success of your website.

All this and more can be tracked in analytics software such as Clicky.

But, is it worth the switch from Google Analytics?

This Clicky review is going to look at this, including:

• Top features
• How to use Clicky
• Pricing
• Who it’s right for
• What people are saying
• Best alternatives

In a hurry?

Take a closer look at Clicky right here.

Clicky Review: Best Features

Clicky is a website analytics service that is currently used by over 1 million people around the world.

It has a simple interface, that some might find a little easier to use than the new GA4 platform that all site owners were forced to switch over to recently.

Let’s take a closer look at the main features of Clicky.

1. Spy Tool

The spy feature shows you the real-time stream of visitors on your site in the moment, including data such as their geo-locations, IP addresses, what pages they’re visiting, and more.

This means you can see the instant impact a new marketing campaign is having and allow you to make adjustments where necessary.

2. Heatmaps

Heatmaps are a handy feature allowing you to see what areas of your website users are visiting, what they are clicking on, where they are scrolling, and which areas are most popular.

This information allows you to optimize your site layout to produce a better visitor experience.

Heatmaps can be set up for individual user sessions or for segments of your website.

3. Stats Widget

The Clicky Stats widget can be placed on your website to show real-time analytics on each site page, which is only available to you.

When enabled, you’ll be able to see information like:

• Visitor number
• Actions
• Average actins/visit
• Total time spent
• Bounce rate

4. Uptime Monitoring

Clicky partnered with Monitage to bring its customers uptime monitoring at no extra cost.

This tool monitors your website uptime in multiple geographic locations around the world and will alert you instantly if your site is down.

This means you can take action quickly to minimize downtime and risk to your business.

5. Campaign Tracking

Clicky provides an excellent campaign tracking feature to monitor how well your campaigns are doing.

This tool tracks traffic referrals, sources, and keywords, allowing you to tweak your marketing strategies when necessary.

6. Visitor Tracking

Individual visitor tracking is a stand-out feature of Clicky, not seen in many other analytics tools.

Using it, you can see detailed information about every visitor, such as their browsing behavior, location, and IP addresses, so you can better understand your audience and tailor your website and campaigns accordingly.

7. Goals and Conversion Tracking

The Clicky web analytics tool includes a goals and conversion feature.

You can set individual goals such as a visitor filling out a form, signing up for your newsletter, or downloading a lead magnet.

By setting up and monitoring goals, you can track how effective your website is at driving visitors to these locations and optimize performance where necessary.

Check out these best CRO tools to increase site conversions.

8. Twitter and Video Analytics

Clicky has a Twitter analytics feature where you can monitor mentions of your account on Twitter.

You can monitor what you’re interested in on Twitter through Clicky and see overall reports of activity without having to click between platforms.

Similarly, you can use video analytics to track what actions people are taking on your videos and whether they are watching them all, or getting bored and leaving halfway through.

9. Email Reports

Using Clicky’s real-time analytics, you can set up email reports to be sent to your exact preferences, such as:

• Frequency: daily, weekly, or monthly
• Format: PDF, HTML or plain text
• Data types: top pages, total number of visitors, etc.
• Send the report to up to 10 email addresses

This is extremely useful because you can check out your website’s performance on the go and keep clients in the loop if you manage other people’s websites.

Check our guide on the best-automated email software tools to increase conversions.

How to Start Using Clicky

There are two different ways to start using Clicky on your site. These include:

• Install the Clicky plugin. The WordPress plugin installs code on your site automatically.
• Install the tracking code manually. This option requires you to paste the Clicky tracking code into the footer file right before the closing </body> tag.

Clicky Review: How Much Does it Cost?

Clicky offers a free plan to track one website, with up to 3,000 daily page views and limited features.

The paid plans are affordable and priced at:

• Monthly Plans: Pro Plan $9.99/m for tracking up to 10 websites with up to 1 million pageviews.
• Yearly Plan: Start at $79.99/Y for the same features, but you save 33%.

Clicky also offers a Pro Plus, Pro Platinum, and Custom plan option that offers extra features and capabilities which you can see below.

Who is Clicky Right For?

The Clicky analytics tool is right for blog and website owners and website managers looking after multiple websites.

It’s also suitable for any business owner who wants to monitor their site traffic to find out where improvements need to be made.

Clicky Review: What Are People Saying?

Clicky has a 4.5 out of 5 star rating on G2 from 31 customer reviews.

Happy customers praised the analytics tools, its simplicity, and powerful features.

Clicky and Google Analytics: What’s the Difference?

You may be wondering what the differences are between Clicky and Google Analytics.

Let’s take a look:

Clicky has a really user-friendly interface, whereas GA4 can be quite hard to understand for some new website owners.

I know that GA4 confused me a little bit and I still don’t know how to use all the features it comes with!

Clicky also excels with its real-time features, offering extra data for individual visitors, which might be valuable to some people.

Google Analytics, on the other hand, does seem to have a broader range of features and it’s free, so this might be right for some more experienced marketers.

While Clicky and Google Analytics both do a good job at helping you monitor your site’s performance, which one you choose depends on your specific needs and budget.

Learn more in our guide on the best Google Analytics alternatives.

What Are the Best Clicky Alternatives?

If you’re not sure about Clicky yet, take a look at these different options worth considering:

Adobe Analytics

Adobe Analytics is another great tool that allows you to see in-depth analytics for blogs and websites.

It offers an excellent range of features, such as advanced segmentation and real-time data visualization, and you can build detailed reports quickly and easily.

If you get stuck, the site has a ton of implementation guides and analytics tutorials, plus you can ask questions in the active analytics community.

Fathom Analytics

Fathom Analytics is a top Clicky alternative that offers privacy-focused real-time analytics tracking.

One stand-out feature of this tool that not all other analytics tools have is that it can bypass ad blockers, which sometimes block data collection.

Fathom claims to offer the world’s fastest site analytics. You can learn more in this detailed article. Plus, it lets you go cookie-less, avoiding the need for a cookie notification bar that can slow down your site.

Friendly Analytics

Friendly Analytics is a Swiss software for web analytics and marketing automation.

It has a powerful tag manager feature that allows you to track website and app activity. The interface is easy to understand and comes with various tools so you can better understand the characteristics and behavior of your visitors.

If you decide to use it, you can seamlessly transfer data over from Google Analytics and the marketing automation software allows users to generate more leads and revenue.

Clicky Review: Final Thoughts

After reading this Click review, you can now decide if it’s the right web analytics tool for you.

Clicky offers an easy-to-use interface, real-time stats with in-depth visitor data, and useful features such as heatmaps and uptime monitoring.

Plus, I like that it offers a free plan, so new users can try it before they buy, and the monthly plans are affordable, starting at $9.99 for up to 10 websites.

If you’re looking for a simple-to-understand analytics tool that won’t break the bank, Clicky is well worth using.

Want more website traffic?

Check our guide on how to get millions of visitors to your website.