The Verge Trolls Google…Again! | Niche Pursuits

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Welcome back to a new episode of the Niche Pursuits News podcast! 

Jared and Spencer, as always, offer an insightful take on the latest happenings with SEO, publishers, Google, and AI, and give a peek behind the curtain at their latest projects. Stick around for a laugh when they reveal the weird niche sites they found.

The first order of business is to mention that the March Core Update has still not finished rolling out and Spencer and Jared decline to guess when that might be.

Moving along, they jump into the first big news item: The Verge trolling Google , once again.The Verge published a new article for 2024 “reviewing printers,” when in reality the article is just mocking Google for how they rank articles.

Did The Verge actually test the printers? What outbound links did they include? What did John Mueller have to say about it? 

And most importantly, how’s the article ranking? Find out the amusing, and depressing, story behind this news item.

Moving along to another article in The Verge, Spencer and Jared talk about how Google is experimenting with a small subset of news publishers, removing their links from Google News. It’s doing this because California is thinking about forcing Google to pay its news publishers.

What are the implications for publishers? Is there any precedent in these types of situations? What happened in Australia? And will Google extend this to other areas?

In other Google news, the company is launching a new ad product whereby ads appear inside your content, as hyperlinked text, which takes users to advertisers’ products. This is optional for publishers within Google AdSense.

What does Spencer think? Would he enable this on his own websites? What scenarios does Jared share where this might work? Tune in to find out.

The latest news item is that Brave Search has released an Answer with AI feature. 

What do Spencer and Jared think of it and its impact? What does it remind them of?

Moving along to the Shiny Object Shenanigans portion of the podcast, Spencer talks about his Amazon Influencer side hustle and his decision to publish those shopping videos on YouTube.

Incredibly, his channel disappeared! What happened? How did it turn out and what’s happening now?

When it’s Jared’s turn, he announces a new side hustle: an email newsletter. He talks about how he plans to build it, why he decided to dive into this project, and his experience in this area.

When it comes to Weird Niche Sites, Spencer reveals Pets or Food, a very entertaining tongue-in-cheek website that does get some traffic, according to Ahrefs. It doesn’t have a lot of ads but it does have merch, which may be a source of revenue.

Jared then reveals Line Rusher, which allows people to hire someone to wait in line for them at places like the DMV, Apple, and at restaurants and amusement parks.

They offer some interesting services and are constantly hiring line sitters, which may be an interesting option in the current gig economy.

What do the stats in Ahrefs reveal? What spin would Jared put on this service?

And that brings us to the end of another episode! We hope you learned from the latest headlines in the space, felt inspired by our side hustle projects, and got ideas from this week’s weird niche sites.

See you next Friday!

transcription

Spencer: Hey everyone. Welcome back to the niche pursuits podcast. Well, the Verge has done it again. The Verge has been trolling Google, not once, but twice, all about printers. And, uh, we’re gonna cover this story. It’s really interesting for how Google is ranking content and very seemingly low effort content on the part of the Verge.

And so we’re gonna share what all of that is, uh, here in our main story here in a second, but also we’ve got a couple other things. Uh, a lawsuit going on with Google, new AI, uh, search features on a particular browser and, uh, one other story that we’re going to cover as well. And then, uh, we both got a couple of side hustle projects that we’re going to give updates on.

So stick around, uh, for that. And then finally, we’re going to bring home the entire episode with a couple of weird niche sites, both of which, uh, well, I know mine’s interesting, Jared, honestly, I just know the name of your niche site. I. Really don’t know anything else about it. So, um, we’ll go, go to it from there.

So Jared, how are you doing today? 

Jared: Doing well, doing well. Going to be interesting, uh, hour together. Obviously we have our weird niches, but I feel like the news, this weird has a news this week, sorry, has a lot of weird things going for it too. 

Spencer: So maybe that’s just going to be the theme. It’s a, it’s a little bit, um, offbeat of a podcast, right?

Like the headline story. Isn’t like a hard hitting headline story. Well, I’ll give you the hard hitting one. 

Jared: The May, the May core update. I’m sorry. What is it? The March core update. I slid March. It’s going to be here till May. 

Spencer: Seriously. So yes, that, that is the 10 second headline is that. The March core update is not finished rolling out yet.

We keep saying, I think it’s going to be here, uh, next week. I’m not going to even say that. I don’t know when I’m done saying that the March core update is going to be done. You’ll hear it. Yeah, but, uh, it definitely could be into May. So, uh, they’re going to 

Jared: now start telling us they’re going to, instead of saying we are now releasing a broad core update, they’re going to start having to announce when they’re not in the middle of an update now, it’s like, Hey, newsflash.

Today we’re not updating the algorithm and we’ll let you know when we start back up again I think we’re gonna have to switch the tide now for real. It’s gonna be like 

Spencer: 364 days out of the 365 days are updates Going on so it is still uh, the march core update the non news news uh for you, but Uh, the actual news here.

As I said, uh, the verge is trolling Google again. Now I think we covered this story last year, uh, Jared, that, uh, the verge wrote an article about the best printers in 2023. And I’ll share what was in that article before for people that don’t remember but it ranked well in google. It’s very low effort content um But now they have written a new article Um about the best printer to buy And you know, I think it’s best If I just, um, you know, do a, do a live Google search.

So if I do best printer, you know, in 2024, the verge ranks number one. In fact, I think if I even do just best printer, uh, yeah, the verge is number one in Google. For this, right? So this is, 

Jared: if you’re wondering, cause Spencer already went to that site. If you do it incognito mode, you’re going to the same thing.

Spencer: Yeah. I tested before the podcast. Exactly. Yeah. It doesn’t matter where you search for the verge article ranks. Number one for best printer, a very competitive keyword term. And so you think that this would be like this very high effort. We tested hands on, um, all of these printers, but no, it’s basically a mocking piece written by.

Uh, Nilay, uh, Patel, the editor in chief of the verge mocking Google for how they rank articles. You just read, read the headline. I mean, best printer 2024. It’s a bunch of keywords stuffed here. Best printer for home use offices, printing labels, printer for school, homework printer. You are printer. We are all printers.

And then I love this sub headline. After a full year of not. Thinking about printers, the best printer is still whatever random brother laser printer that’s on sale. Now we’re not going to read this whole article, but people really should just read the article. It’s, it is very mocking. I mean, basically it says, Hey, it’s been a year since I told you just go buy a brother laser printer.

That article has fallen down on the Google search results because I haven’t spent any time loading it up with fake updates. So every so often it gains the attention of the Google search robot. And so, um, I’ve, you know, published this article there’s, again, it’s written very tongue in cheek, very mocking of Google mentioning all these things that people do on Google to make their articles rank better.

And all it says is, Hey, go buy this laser printer and here’s some, uh, Google Gemini stuff that was spit out about this, right? So they didn’t spend any time researching. They didn’t do any testing. They didn’t even write. You know, 75 percent of the article is just what Google Gemini spit out and it’s just mocking Google and what happens.

It ranks number one in Google. So, uh, Jared, like I tend to do, 

Jared: what are your thoughts on this? I sent you this article and you said, Oh, we already covered that last. We already covered that article. And I was like, I don’t know. They did it again. Spencer. And you’re like, Oh, I didn’t know that. I didn’t realize it was a 2024 variation.

Yeah, they did it again. Even more mockingly. Um, I mean, we’ll talk about Google’s actual response to this in a second. That. Coming later. I’ll we’ll talk about that in a second. Um, it’s fascinating that it’s ranking number one and is it ranking number one because it stuffs keywords because it’s from a high authoritative domain or because the mocking nature of it.

Is actually more interesting than a normal article on best printers. And therefore it’s getting better user metrics, allowing it to rank number one or a combination of all of them. It’s um, it’s interesting, but it’s basically calling out the fact in so many ways, you know, all the things they mentioned, like, The article last year fell off a cliff because we didn’t keep it updated and we didn’t put more stuff in there.

And, um, it’s just, it’s funny. It’s funny. It’s one of those things where if you, if you can’t laugh, maybe cry a little bit because it’s also true. And so, uh, I think that there’s a bit of pain as you read this, even when you find it a bit funny. 

Spencer: Exactly. The pain felt by all the SEOs niche website creators out there that spend a ton of time.

Many of them actually, you know, visiting the location they’re reviewing or, you know, hands on with the product that they’re reviewing, you know, writing their own original recipes, doing all these things, spending hours on one piece of content, and then it shows up nowhere in Google where the verge I have to think a lot of the reason they rank is because of their authority.

Right? Um, They write it in a mocking way, even say they don’t test anything. You know, it’s AI generated and Google ranks number one. So, um, and, and 

Jared: none of us could even get an article like this to the place where the user metrics could come into play because we don’t. Have a domain authority of 89 or whatever the verge is, you know, whatever they are.

We don’t have that authority. So we, we, the, the table stakes they live by and can rely on their user engagement. Again, I’m being very tongue in cheek by even suggesting that, but suppose this article is doing well because it catches the eye of the reader more so than other articles, but that’s table stakes that we can’t even enter in because we don’t have the high domain authority.

So we can never even get into the SERPs for this query. Right. We have this circle jerk relationship again with quality content and what can and can’t get ranked. 

Spencer: Yeah, exactly. If all of us with a new website or a low authority website wrote the exact same article before the brother, er, the brother, before the verge wrote about the brother printer, Um, our new website would never show up in Google.

Like, let’s just be honest. It definitely is because of their authority, their current traffic, that sort of thing. Um, just another interesting tidbit that I’ll point out is all these links that you’ll see, like every word is linked and these are all linked to different reviews for the best printer on different websites, the Forbes, uh, CNET, uh, US news.

Uh, tech gear lab, uh, people. com anyways, all of these linked to the best printer review on all their competitors. Like it’s, it’s kind of funny, uh, again, in a very mocking way saying, Hey, you guys can’t beat us. We’re going to just link to you anyways. And we’re going to rank number one in Google, uh, for this term you’re trying to rank for.

Um, so, uh, that’s, that’s the article. I have to chuckle. It’s sad. It’s funny. It’s the current state of SEO. This is where we’re at. Google gets mocked, but they still rank the verge number one for a highly competitive and highly valuable keyword. Uh, and then on the other hand, what do sort of the search liaisons, the people that work for Google say when they see this pointed out sort of this hypocrisy?

Uh, within the SERPs, well, uh, there is a quote, let’s see if I can find it here. Yeah. No, it’s not long. Um. Quotes. Google’s response. Yeah. John, John Mueller, uh, was asked specifically, you know, how articles like this rank so well on Google. All that he says here is quote, people seem to really enjoy it. Uh, I don’t, I don’t like that response.

Jared: Well, it’s, it’s, I mean, it’s, it’s a walking contradiction and obviously we know this, like if you’re listening to this podcast for longer than 10 minutes, you know, that we spend time each week uncovering the walking contradiction that things are, and, you know, if the helpful content update was all about destroying sites that don’t create.

Helpful content. And this is, this article is funny, but the opposite of helpful. It’s not an op ed it’s it’s, it’s ranking for a query where the search intent is by someone going to Google, trusting what Google ranks to give them the option to go buy a printer. And it’s, it’s misaligned with search intent.

Then how is this? Uh, enjoyable for people. It’s enjoyable because it’s mocking it, but it’s actually not matching search intent and other sites have gotten destroyed for doing far less for, for this. 

Spencer: Yeah. Yeah. And, um, the quote by John Mueller, you know, kind of has a couple of sides to it, right. Nuances to it.

The one of which you alluded to, right. Um, is he being sarcastic? I think probably a little bit, certainly probably a little bit 

Jared: tongue in cheek. Fair enough. And. I was going to circle back to the other side of this. So I’ll come back to that, but I’d let you comment, but totally agree. He’s probably being somewhat sarcastic.

He’s probably 

Spencer: being somewhat sarcastic, but on the other hand, he doesn’t appear to really care. Right. It’s, it’s a very flippant comment of like, he’s blind or deaf to the fact that people’s livelihoods are being crushed, you know, with all these Google updates, it’s not fun. He can, he can. It’s not funny, right?

It’s not funny to make a, uh, this is probably to him. He thinks a humorous, sarcastic, you know, witty comment. Hey, people seem to enjoy this, you know, helpful content. It’s either not 

Jared: accurate or it’s not funny. 

Spencer: Yeah, exactly. Right. Maybe he’s somehow alluding to, hey, people are spending a lot of time on this page, right?

The user metrics are great, uh, and so maybe that’s some of the reason that it’s ranking. Well, maybe there’s some of that in there, but just from what I’ve seen with John Mueller versus Danny Sullivan, Danny appears Typically to take a more sympathetic or empathetic approach, uh, with more nuance, thought, and depth.

Um, I don’t know what John Mueller’s official role is. He’s not the search liaison. And so a lot of his comments tend to be a little bit more, um, harsh, engineer, if you will, engineer ish, uh, cold, right. Um, like this one is. So 

Jared: I mean, we all get the idea when we can take a step back from maybe a niche site community and say like, okay, I get why sites like we’ve got to get them in this podcast.

Uh, Spencer sites like Forbes, um, are trusted. Right. And like, we can see what they’ve done to be trusted. And even when we can find isolated articles that are not good, we can understand large domains, high da, high dr. Trusted sites and Google needing to look to trusted sites to publish content. We can understand how user metrics play a role in like content that people click on stay on interact with engage share Like I think we can all get our minds around that It just doesn’t add up up against a lot of what we’re hearing about the health content update which is just make content that delights and if you if you’re if your site went down and health kind of is because you don’t make that and It doesn’t add up.

I think that’s really what we’re all getting at It doesn’t add up and so an article like this You According to the helpful content update, well, I can’t get my words right today. It shouldn’t rank, but it does. And it’s because of other things. And so it’s just very confusing. And then, like you said, whether sarcastic or not tough to get your mind around, uh, Google’s representative kind of, you know, sort of making fun of the situation.

Spencer: Yep. And, uh, you can’t 

Jared: cry, right? 

Spencer: Exactly. You know, The Verge’s editor in chief, Nyle Patel, uh, he obviously is very well aware of the entire Google ecosystem, the SEO world. Like, he is playing into this narrative. Uh, and mocking it, right? And I wanted to read his quote that he gave a year ago, like, you know, when he published his original printer article, um, he basically said, the web is about to be overrun with AI generated content, explicitly designed to game the algorithms.

Me doing this is Google’s problems. At least I’m being honest. So he’s acknowledging, Hey, Google’s got a problem with AI content. How are you going to deal with this? Right? I’m doing it in the open, in the article itself, and you’re still ranking me number one, right? Him saying, Hey, I know this is a crappy article.

I know it’s written by AI content. I share that with you, but you’re still going to rank it. Number one, that’s your problem figured out. Um, and they still have not figured that out. 

Jared: Well, full circle to John Mueller’s point. I bet people do like this article because it’s pretty funny. It’s pretty funny.

Spencer: It’s being shared, 

Jared: you know, 

Spencer: all over the place. Um, I bet it’s getting great user metrics, you know, is this the review article of the future, right? This is what we all do is we just mock Google, uh, right. Very tongue in cheek. Type content and then don’t even give a real review of a print just say hey go buy this one 

Jared: I mean, I’m not in the printer space.

I’ll admit but I I have to say I haven’t heard any you know Groundbreaking advancements in the printer space in the last year. So, you know, maybe our ears haven’t been to the ground now Who knows fair enough? We we have not studied every printer like the verge clearly has. Yeah, exactly 

Spencer: All right. Well, I That’s a kind of a fun story.

Um, and a sad story all at the same time, uh, because of the state of affairs and where we’re at. Uh, but let’s move on to, I guess, a more serious, uh, headline here, which oddly enough, uh, this was covered by all news sources, but, uh, The verge also covered this news story. So let’s, let’s share with 

Jared: this one.

That’s what’s so funny. 

Spencer: You know, let’s, let’s pick the verge version of this story. Why not? You know, they do such a good job with their journalism. Um, so, uh, Google threatens to cut off news after California proposes paying. Media outlets. Okay. And so Google is basically testing with a small subset of news publishers, removing their links from Google news, basically no longer featuring these publishers, uh, in, in Google news because, uh, California has threatened to bring a suit, uh, or there is a pending, um, sort of act within the to force Google to pay.

News publishers for their content to be included within Google news. Um, right. They basically, these journalists want to be paid. Hey, we’re doing this original work. Google is just scraping this content, sharing it within Google news. We’re not getting any compensation. So. Hey, let’s take it to court. Let’s let them figure it out.

Uh, and see who’s right here. So Google is again. This is just a test, a small subset of new news publishers. Obviously, they’re Google is trying to figure out. Hey, if we just remove Google. The news, uh, links from these California news publishers. Is that really going to make us take a hit, um, with the amount of traffic or the amount of news stories or whatever it may be, the metrics that they’re looking at with the potential to roll this out further at some point in the future, um, If their small test goes well, right?

I think they’re just trying to figure out, Hey, are we going to, it’s bottom line either way, are we going to lose more money by removing these news publishers or by paying them just to have their news included? Which way are we going to make more money? And so they’re kind of testing that. That’s kind of the big story.

But, uh, Jared, I think as you mentioned right before we hit record, we actually covered a very similar story previously, uh, for other countries. Right? 

Jared: Very similar to what Canada did last year. From what I can rem remember from our news article, it feels very similar as I read it sounds like California’s trying the same thing as Canada.

I don’t, I actually don’t, I didn’t have time before they, we recorded. Uh, we hit record here to see what’s going on in Canada. Um, I did do a little bit of research. This happened in Spain. Google withdrew from Spain in 2014. The article talks about following a similar law, but then they figured it out, I guess.

And they came back in 2022. I don’t know. Is that because Google was finding themselves on the losing end. And so they found a way to get back in. Or was it because Spain was like, well, this isn’t working to how we want it. Let’s let you back in. That would be interesting to see. We’d have a little bit of.

Precedent to some degree there. But, um, uh, you know, I think this is interesting on a number of levels. I mean, if you’re a news publisher, I wonder where you’re at right now. I wonder if you’re like cheering. Cause you’re like, Hey, California. Yeah. Go, go to bat for us. And then you’re like, whoa, whoa, whoa, hold on.

You went too far. Now we, now hold on. We, we actually kind of needed that traffic. We, we’re not going to make it if we don’t. So I wonder where you’re at with as a news publisher in California right now and where you’re going to land on this, especially as it plays itself out. Right. I mean, like 

Spencer: SEO. I imagine the traffic coming from Google News could be a very significant, maybe a majority of the traffic coming to some of these news publishers.

And so if they’re in that test sample, that small sample size, they could take a significant cut over the next. Month, two months, however long this test is, uh, that, that Google’s currently running. Um, and so, yeah, the, the article does also mention that, uh, other countries, um, specifically Australia did have success.

Uh, Google caved and cut a deal with several Australian publishers and then Australia’s success led other countries like. The U. S. U. K. Canada and New Zealand to pursue similar legislation. Um, I don’t know which, which of those countries, if any, also had success in cutting a deal with Google or if they’re all still pending.

I don’t know, but it seems to be a growing trend, um, that news publishers are starting to either band together or get the idea that, hey, You know, we can just ask Google for money to pay us, um, if they’re going to be using all this content 

Jared: and how much of this is related to now AI, right? This is obviously an issue that was getting surfaced in other countries prior to AI.

But, you know, now that Google’s scraping publishers for their content, there’s a further. Problem with their business model. And, you know, you start to wonder where the world’s news comes from. If they can’t make it profitable. 

Spencer: Boy, that is a really good point, Jared. Uh, because you think about news, these are new topics that haven’t been talked about before, right?

You can’t rely on AI to get a news topic out there. Exactly. Exactly. Right. There’s all this evergreen content that AI models have been trained on and they can spit out answers for all sorts of things. Uh, but as soon as some event takes place that has never happened before, the AI is never heard of this, right?

They have to get it from a news publisher. So I have to imagine you are. 100 percent correct that AI just exacerbates this problem, this issue, um, that news publishers have this valuable currency of information that they’re writing about that AI models. It didn’t exist right when they were trained. So, uh, an interesting development, right?

How does it apply directly to, um, sort of the smaller niche publisher? Um, you know, maybe not a lot of all you’re doing is writing evergreen content, but some of these lawsuits could carry forward into other areas, areas of web publishing. Um, and then I do know that we do have a number of listeners that are small news publishers, whether that’s a local, you know, news Uh, uh, you know, newsletter or something else.

Um, so hopefully, uh, you know, this story is one that people can watch and pay attention to and we’ll continue to cover as there’s new information. 

Jared: If you need me to do any search queries for you, Spencer tested. I’m in California. So maybe I’m part of the limited bucket that they are, uh, or research. Maybe not.

We’ll have to see. 

Spencer: Yeah, I researched that exactly, but, uh, that is good to know. If anybody wants to give Jared, you know, some, some test searches, Just what I need more, more Twitter DMs about stuff like that. There you go. Uh, okay. We’ve got a couple more, uh, stories here. Um, so Google just announced a new ad product.

Okay. So Google AdSense, uh, Google AdSense launches new ad intense format for auto ads, right? So, uh, these are ads that can appear on your website within the content. Not like separate from the content, but actual. Internal links and anchor text within your content. So, you know, I’m on the screen here. I’m just hovering over this word, this anchor text that is add intent.

You know, if you were to hover over that, I’ll scroll down and show you a screenshot. You know, it kind of shows what these add intense, like you’ll actually get a pop up. Of like Google search results or shopping results. Um, shopping results. I think probably the key word there. Yeah. Right. That, um, it’s just kind of crazy, right?

You, you hover over this link or click this link. You then get shopping results that can result in clicks on, you know, advertisers products, uh, is, is the idea. 

Jared: Um, and there’s two types. There’s one. Um, As you described, there’s also a bottom, almost like a sticky banner that comes up as you hover over the content or something like that.

Spencer: Yes. Yep. And then I wanted to say there was something, uh, there’s also an option to use add intent anchors, which place anchors at the bottom. And 

Jared: that’s optional. 

Spencer: Yeah, and I, I did want to point out that, uh, both of the, you know, all of this, um, these, this type of ad, this format of ad are optional within Google AdSense.

So this isn’t something, if you have Google AdSense on your website automatically, it’s going to turn on and all of a sudden you’re going to have these internal, uh, links, you know, these internal anchor texts that are now linking out. To other products that maybe you didn’t want to link to. It’s optional.

It is, it is optional. Uh, the Google ads spokesperson, uh, there’s a quote from her, but basically just saying, Hey, this is optional. Um, here it is. This new format is opt in and entirely optional for publishers. Publishers can opt into add intent links, which converts existing text on their page into links.

So there you go. You don’t have to do it, but it is a very interesting, uh, ad format. Uh, of course, um, when I think about the content on my page and the opportunity to use internal links, uh, to use anchor text and in particular, perhaps keyword optimized anchor text. I think you’re going to be better off linking to your other articles on your page.

There’s just so much that can happen with the, um, with the SEO on your site when you’re able to link with an internal, uh, link from one page to another. And so kind of turning over that ability to control your own SEO power, uh, to an ad unit. Like, I’m not sure I would want to do that. That’s probably something I would keep off on my own website.

At least at first glance, when I think about this, 

Jared: it almost feels like an invasion of the last, you know, bastion that we have, right? Like our WordPress site, our, our, our domain. And we, we, we’ve chipped away at that by allowing ad units, but we have control over where the ad units go. And we allow the density and we have control over that.

We control that page. And this feels like the last, the last stand where you just turn it all over. And you just, you just, you let the, the larger, the larger, uh, the larger, uh, uh, entities as they were kind of just run, uh, run with, with what you have. Um, I could throw a couple of scenarios that you were maybe.

It could turn the tables. Maybe if you’re a site that does not get the majority of its traffic from SEO. Mm 

hmm. 

Jared: Um, maybe if you’re a beginner that doesn’t understand all the stuff I just talked about, does it want to go through the pains of trying to set up ad units? But I don’t know. Maybe if the RPMs on this, I mean, what if, what if it was 250 RPMs?

Alright, money talks, money talks. Maybe there’s some scenarios, but all of these seem a little bit more on the edge cases, right? And I tend to completely agree with what you said. 

Spencer: Yeah, yeah, I suppose you’re right. If it’s a particular landing page or page that’s getting a bunch of traffic from not Google, right?

Um, maybe it could make sense. Um, but if you’re trying to rank, This particular article, a keyword, optimize it, do all of these things with SEO. Just giving up that, that real estate on your page, um, would be a tough pill, a pill to swallow. So, uh, all right, we’ve got one final story here and it, and it’s kind of a short one, but I thought it was worth mentioning here.

Um, you know, brave search unveils AI answer engine. So brave’s new answer with AI features uses large language models to generate answers to queries directly. In the search results, right? Um, it almost feels like it’s ho hum news at this point, right? We’ve kind of had the search generative experience.

We’ve had being co pilot, you know, open AI, um, all, probably a half a dozen other sort of search related features and AI related features that have been happening for months. That, you know, the fact that brave now kind of unveils this AI answer engine, like it’s, I mean, I guess it’s cool, but it’s not like groundbreaking, right?

A lot of other people have already done this, uh, in terms of search engines. Uh, but, you know, they give an example here that, um, you know, of what it might look like, you know, what is after Gen Z and it gives the AI. Generated answer right here at the top. Um, that kind of gives, yeah, a nice definition and AI, uh, generated results.

Um, but you know, it’s interesting because, uh, brave search size, because you know, it is of significant size. Uh, brave search has an index of 20 billion webpages has more than 1 billion location based schemas and serves 27 million queries per day. And 10 billion queries per year. Right. So it’s, uh, it’s got a slice of the pie.

And so when you’re impacting 27 million search queries per day, I guess that’s worth mentioning here on the podcast. 

Jared: Looks like SG. It does. I mean, very much like SGE. I was telling you before we started recording, I don’t know, maybe the, uh, the, uh, the sources are slightly larger, uh, slightly more obvious.

Uh, I mean, it looks like SGE. 

Spencer: It does. Yeah. It’s, um, yeah, it looks very similar, right? You got a search bar. You’ve got a big answer there in text, um, 

Jared: Hey, if you don’t have first mover advantage, I mean, it’s probably the best way to go. 

Spencer: Yeah, no, exactly. Right. Don’t, don’t reinvent the wheel, just kind of make it look similar.

And if it works, it works. Um, so, so there you have it. I don’t know if there’s a lot of people using brave or really care about brave, but, uh, 

Jared: worth mentioning. We have learned Spencer that you can’t record the podcast. In Brave, our software did not allow for that and that took me about a half an hour with one poor guest.

Uh, who’s interview has now gone live and we figured it out thankfully, but that was a painful 30 minutes. That’s about the only thing that, only thing I can think of that where Brave’s come up in my world in the last six months. Yeah, 

Spencer: yeah, I’m not a user. You know, their browser, um, but hey, uh, I, obviously a lot of people are, right?

Agreed. A lot of people are, so. 

Jared: This is one of those things where it doesn’t really matter much if you don’t use Brave. And if you use brave, it matters a lot. 

Spencer: Yeah, exactly. So maybe we’ll just leave it at that. Let you know that, Hey, it’s available now. And, uh, people can certainly check that out if they want.

Okay. Let’s, uh, let’s move on to our shiny object shenanigans. Uh, I’ve got a somewhat interesting story that I wanted to share. Uh, as listeners of the podcast will know, I have been involved in the Amazon influencer program now for a year and a few months at this point, it’s gone well. I’ve shared a lot of my results.

I’ve got over a thousand videos. Published on the Amazon platform and about seven months ago, I decided, you know what, I’ve got all of these assets, these videos, why am I not publishing them on YouTube? Just take them over, put them on YouTube. Maybe I can get some long tail search queries on YouTube, start getting some traffic.

Uh, to those videos and maybe make a little extra money. So I started doing that seven, seven months ago. I got exactly, cause I’m looking over here, 76 videos uploaded. I don’t remember how long we were working on it. Not very long, a couple of weeks, something like that. Just started the channel, uploaded 76 videos over a couple of weeks.

And all of a sudden it disappeared. The channel just disappeared. I do not remember getting an email. It’s possible. I missed an email from YouTube saying, Hey, your channel’s banned or whatever. We just tried to log in. It was not there. Like there was no message. Like we just couldn’t click on the channel.

It was gone. I was like, Oh my goodness. Like what happened? I don’t know. We didn’t do anything wrong. Who clicked the button? Who clicked the wrong button? Click the delete button. Um, And, uh, so I, I was, uh, it was a pretty low priorities sort of thing. And so I’ll admit it, it was a couple of months before I really even kind of dug into it, but finally I did.

And I found that there’s a way to appeal a deleted channel. Uh, and luckily, like I had to dig and find like what the channel was even like called, right? Um, cause it just didn’t exist. And so I was able to submit an appeal form on YouTube and people will have to Google that and figure out what that appeal form was.

Cause I don’t remember where it was. Uh, And it went at least two to three months before I heard anything, any thing at all, but I am happy to say that I got an email, uh, from YouTube just yesterday. And they said. Your channel’s back is basically all they said. Uh, I am going to find this because I actually have a screenshot of the exact email that I got.

So let me share my screen. Cause it’s a little bit, uh, funny in my opinion, I blurred out the name of the channel is what that is. So people can’t find my channel, but basically say, Hey, we, uh, we’re pleased to let you know that we reviewed your YouTube account. And after taking another look, we can confirm that it is not in violation of our terms and services.

We’ve lifted the suspension. It’s fully operational and active. Thanks for your patience. Yada, yada, yada. You know, we do our best to make sure everybody, you know, doesn’t violate community guidelines. Uh, and then I just love this sentence and sometimes we make mistakes trying to get it right. We hope you understand.

And we’re sorry for any inconvenience or frustration. This caused we make mistakes lately. That’s their answer. You know, I didn’t do anything wrong. They didn’t find anything wrong. I didn’t change anything. I didn’t do anything. Uh, they just turned my channel back. So, um, I’m happy to report that the channel is back.

Um, I’m uploading videos, you know, at the time it wasn’t Getting a ton of traction, but it started getting some views. Uh, and I was just going to see if I could look at the, cause I mean, it was literally like seven months ago, right? Um, like September ish. Yeah. Um, and it had, it had gotten to a peak of 250 views a day.

Uh, at that point, I mean, how many, how many views 

Jared: per 

Spencer: day? 250 is what’s highest in a single day. Well, you only had it live for a couple of weeks, right? Exactly. It looks like the very first view came on September 5th and the last view came on September 20th, September 20th. Right. So yeah, almost exactly two weeks, two weeks it existed.

Like that was it. And so we’ll see, we’ll see what happens. Uh, but I’m going to start uploading my videos again. Uh, start, you know, I’ve got like a thousand videos. I mean, that’s a good sign. I mean, if after 76 videos is getting a couple hundred views in a day, like, Hey, 

Jared: you got me thinking maybe I should do that.

I got 12, 1100, 1200 videos. 

Spencer: Yeah. So, um, this is kind of like one minuscule step of my Sorni sort of shiny object, object, uh, Adventure here. No, no, like big moneymaker or anything, but Hey, my YouTube channel is back on. I’m going to, I’m going to give it a whirl again. And you know, in a few weeks or a month, I’ll provide another update and let people know if my YouTube channel is still around and active and getting views at that point, 

Jared: we just spent some time earlier in the podcast talking about the tongue in cheek response from a Google employee to what’s happening in the SERPs and here we have a differently, a different Google product.

And, uh, the response was full of sometimes you make mistakes. We’re sorry for any inconvenience or frustration this caused. Exactly. Such a different tone. 

Spencer: A little bit different tone. A little more professional. Right? Uh, but yeah, you know, I only, I only went like seven months, six months without any views.

Took a little while. No, no compensation for it, but, um, 

Jared: there you go. On the broader scale, I have, I’ve long thought about, man, should I be taking all these Amazon influencer videos and posting them to a YouTube channel? Um, I’ll admit I’ve like tried to kind of poke around and see other people that are doing that and try to like measure their results to see if it’s worthwhile.

And I haven’t found a use case yet for it being worthwhile. But I also haven’t really bothered looking into it and I don’t really know what worthwhile would be. I mean, you’ve already created the content. So it’s like, it’s just a little bit of extra effort. So what, how much ROI do you really need for it to be worthwhile?

You 

Spencer: know, exactly, exactly. Not much. And I mean, really all that I’m doing is, is trying to title it with, I mean, mostly the title from Amazon is pretty good. Just mentioning the long tail product. Uh, and then the description is like one or two sentences. Hey, if you want to buy this product, here’s my affiliate link.

Here’s my, yeah. You know? Is basically all it is. Um, so, 

Jared: but I mean, 250 impressions after two weeks with 70 something videos. I mean, I just started to do the math on a thousand videos over six months and not yet, uh, that now that has my head turning a little bit, I’ll be honest. Yeah. I mean. Who 

Spencer: knows? Who knows?

Uh, yeah, the data is, you know, it just got turned on yesterday, so I don’t really have any fresh data to provide, but, uh, I will provide more updates going forward for sure. 

Jared: So, well, looking forward to it. I hope to hear that this becomes another revenue channel for you from the influencer program. Yeah. And for people who are wondering, we’ve talked about before, but it is totally within terms of service to take the videos and publish them to a YouTube account or use them elsewhere.

Spencer: Yep. It’s, it’s our videos, you know, either we created them or paid freelancers to create them. So we have every right to be publishing them wherever we want. 

Jared: Well, I said last week on the podcast, I would be announcing a, a new side hustle, a new shiny object as it were. So here we are, I guess I have to talk about it, don’t I?

Yep, you do. Uh, my newest project for 2024 is off the ground and, uh, we are going to be building an email newsletter. It will. Yep. Slow crap. So clap on that one. Um, it, um, backstory, Caitlin, my business partner, myself, previous companies have built large email lists. With pretty intricate funneling, pretty robust, um, uh, email marketing platforms that we’ve worked with.

So there’s an inherent amount of experience there. We do this with clients, whether it’s for a monthly service package, that’s, you know, uh, more marketing intense, or even just a one off project to help, uh, businesses with their email marketing. And so as I looked around at maybe a good place to put time and energy, especially, you know, post HCU, and you got to start wondering about.

Uh, diversifying your traffic sources and all that. So, um, it’s just seemed like the natural fit, you know, it really, really seemed like the natural fit. So, um, you know, the basis of the email newsletter will be growth by Facebook ads. So we’ll have a budget that we’ll put towards Facebook ads, trying to get subscribers to the newsletter as cheap as possible.

Um, we’ll test doing that through. All in Facebook. So, you know, I think what’s considered basically a lead ad, we’ll also try Facebook ads that send people to the website. So the website’s live, uh, nice. It’s just one page. , just the landing page. It’s got a graphic, got a logo, uh, got the form in bed, got the email list set up.

Um, uh, even was working this morning on the first piece of content. That’ll be the lead gen piece. We’re gonna try several different lead gen pieces. And hopefully over the coming weeks, we’ll start to kind of get some, some numbers back, some, some numbers back in terms of what a cost per lead will look like with these different advertising models and with different opt in offers and with different, you know, calls to action, different lead generation pieces, and start to hone in on which one’s going to make the most sense.

And then at that point, try to, uh, try to grow it. 

Spencer: Yeah, that’s super fascinating. Now to clarify, it sounds like this is a completely different side hustle and business than weekend growth. A hundred percent or two Oh one creative. Like it is unattached. It’s its own niche, something completely 

Jared: different. A lot of people have asked me as I’ve kind of, you know, been noodling about this, like, are you doing it with one of your websites that you own this project?

No. Okay. But it would make all the sense in the world to do this with a website that you already own because you already have the content, you have the website, et cetera, et cetera. I wanted for this project to pick a niche that I thought was going to work really, really well, specifically around an email newsletter.

Spencer: Yeah. 

Jared: So I picked an idea and looked at, you know, we have some sites that we’ve built at, at two one creative that, that are in the kind of the niche site, the content site space. And, uh, While some of them would work, I think, well, I thought this idea would work really well for email specifically. So if this goes well, I could see us then taking that model and then translating to some of our, some of our websites, which we collect emails on those, but it’s not a strategy.

It’s like a secondary thing. Whereas what I’m talking about now is this is the primary traffic generator. 

Spencer: Exactly. I mean, like you said, the website is a landing page and that’s it right 

Jared: now. You know, 

Spencer: that’s, it’s almost the website is the afterthought, right? It’s like the website only exists so people can get on the email newsletter.

Exactly. Um, very fascinating. So again, that, I mean, that is big news. I know you led up to it, the, Hey, this is going to be big news, but for people to appreciate, right, like you’ve, obviously you’ve got your main thing with two on creative, you’ve got your. Side hustle with weekend growth, but now this and amazon 

Jared: influencer 

Spencer: as well Yes, that is true amazon influencer, you know this 

Jared: podcast audience spencer.

They’re they’re a hungry audience They don’t they don’t like it. We don’t have these new projects, you know That’s that’s yesterday’s news for me, you know last slash so last year I had to come with something new You 

Spencer: do, you know, it’s like you lose your seat, you know, both of us as hosting this podcast, if we can continue doing new shiny objects to keep people happy.

Jared: Exactly. I didn’t think last year when we started this, how year over year, it was going to stack on top of itself and the need was going to continue to grow. It’s like, you got to feed the beast every year. It just keeps getting worse and worse. 

Spencer: That’s 

Jared: right. Eventually, 

Spencer: you know, maybe you have a big exit, right?

You build this newsletter up, you have a big exit and it’s like, that’s a good story too. Then you have time to do another 

Jared: side hustle. Time to do another one. Exactly. Well, I hope at some point to talk about this one, maybe publicly we’ll see. Cool. Not yet. We could have a whole podcast on why, but not yet, but we’ll see.

Okay, cool. I’m excited for you. Yeah, 

Spencer: we’ll be very interested to follow along. 

Jared: Yeah, I will say that while you know Well, I’m not building in public having to come on here and talk about it Whether it’s weekly or every other week or whatever it ends up being is is motivating, you know So there’s something to that and there’s something to that I I have to admit I was kind of cranking out a couple of last minute things That I just said I completed yesterday and today because I’m like I got to go on the podcast and talk about this I want to be able to say I did this and say I did that So there is a motivation factor there that is nice 

Spencer: built in motivation right here.

All right, very good We’ve just got oh, maybe 10 minutes here, uh to chat about A couple of weird niche sites. And, um, this one, I was a little bit hesitant to share, uh, but I just, every time I look at it, I laugh. And so I had to share, uh, this is one that was found by a reader. Um, and I don’t know how else to, uh, lead into it other than to just share it.

I just booted up the homepage. Yeah, petsorfood. com. Now, I really hope that PETA does not, you know, listen to this podcast. But, it’s supposed to be a humorous website, you know. But, you know, right on the homepage. Um, Fresh clubbed baby seal you can purchase order now while supplies last Pets or food is proud to announce that we have renewed our exclusive arrangement with Russia’s premier Fuhrer To provide freshly clubbed and frozen baby seal meat to American dinner tables So that gives you an idea of what this niche site is all about You know, you can add it to your cart.

You’ve got reviews and comments You On the baby seal, um, you’ve got reptiles, mammals, exotics, birds. You know, all sorts of things. It, I mean, is this a pet or is it food? I guess is the question that this website is posing. You can get an American, Oh man. Um, you can get an American bald eagle. You can get a spotted wood owl.

And again, I apologize. I love animals. We just got a new puppy ourselves. So I am an animal lover, but this just, it made me laugh. It made me laugh. Um, obviously you can’t really buy a bald eagle on this website for anybody that, uh, did not get that. Um, but they, they, uh, they also have a related. I, they must have been doing so well with their pets or food.com, uh, site that they have a related site called Zubi Q, you know, zoo and Barbecue put together Zubi Q um, you can, I mean, it’s a, it’s its own domain.

Zubi q.com is, um, gourmet fundraisers starring the zoo’s very own exhibits as the culinary fair. Right. Um. I don’t know if I should even ask your opinion on this site or not. To 

Jared: be fair, I’m laughing because I’m a hundred percent sure this is tongue in cheek. Oh, yes. So, you know, just for clarity, because it needs to be said, because I’m with you.

Yeah. I’m with you on that. Um, I’ll read a couple lines on the about page. Uh, pets are food is a leading supplier of animal products to the nation’s prison systems and was recognized in 1999 By governor george w bush of texas for helping to lower overall cost for the texas prison system by almost 15 over the cost Strongly important that’s what they serve people for food in the uh in the prison system.

Yeah. Yeah. Yeah, that’s uh, that’s The home page or the about page by the way has 82 comments dating back to to 2008. Wow. Talk about, uh, talk about sending signals. Google wants to see. 

Spencer: Yeah, it’s a lot of great signals. I mean, they’ve got all kinds of email addresses, press inquiries, human resources, testimonials, animal donations.

You know, seven or eight email addresses you can contact. Sounds like a really large team working on this website. Hit it, 

Jared: Spencer, on the about page. In addition to running pets or food, Sydney is the brains behind internet success story ClickMonkeys, an offshore click farm that helps struggling e retailers and e businesses generate revenue by inflating page views and clicking on ad banners.

Oh, this is 

Spencer: great. Who is this Sydney guy? 

Jared: Is this the same guy behind The Verge? 

Spencer: Uh, yeah, exactly. It says in 1988, Sydney and a group of like minded entrepreneurs founded Pets or Food. Wow. That’s before the internet. Before the internet, right? Anyways, we only got a couple of minutes so we won’t spend too much time diving into it other than to say it does get some traffic, uh, you know, from Google, but it’s, you know, it’s not much.

It’s 800 organic visitors a month. A similar web shows it’s getting, uh, What happened here? Uh, there we go. Um, about, uh, 10, 000. Oh, well, this last month, 26, 000 visitors, uh, for the month. And with a lot of that coming from, uh, direct, direct, uh, or social traffic. So it is getting some traffic. I don’t see anywhere where it can make money unless people really are trying to buy the baby seals and sending money.

Uh, other than that, I’m not seeing how it’s making any money from its website. 

Jared: Yeah, I don’t see any ads. Yeah. And it wouldn’t make much at, you know, 10 or 26, 000 visitors a month. 

Spencer: Yeah, so I think it was a joke that somebody started in 1988 and it continues to live on here. They do have merch! There you go.

They do have merch. I did see that. So you can buy your pets or food merch. Um, yeah, they’ve got, uh, you know, they’ve got shirts, hoodies, dog shirts, um, aprons for your barbecue and, uh, all sorts of things that you can buy here. 

Jared: You imagine putting your dog in one of those. Yeah. 

Spencer: All right. Maybe, maybe we’ll leave it at that.

And he say, 

Jared: yeah, he say yours doesn’t get much search traffic. Mine gets even less. Oh, okay. So my, my weird niche is line rusher. com and, uh, so, uh, I think this is a legit site. It’s a little, it’s so farfetched that I have a hard time buying it, but I’m almost in the same vein. I was, I was kind of going to this thing.

I’m like, is this a, a, a fake site? Like, is this kind of a mocking? I don’t think so. I really actually think this is a real thing. It can’t be making much money, but maybe they’re onto something and I’m just missing it. Um, so you can hire someone to wait in line for you. And this is a business that will wait in line for you.

Um, now I must not get out very much because I can’t think of too many scenarios in my life where I, um, have to wait in a very long line anyways, but there’s, there’s scenarios, whether it’s at the DMV. There’s a long line. Concerts, uh, theme parks apparently. So maybe you could bring them to Disneyland with you.

And just say, go wait in that line. I’ll be back in 45 minutes. Text me when you’re close. Um, movie premieres. Uh, uh, uh, Apple. When you want to buy a new iPhone. Okay. Yeah. You know, um, uh, and then restaurants, which they have a whole, we’ll get into the restaurants thing here. Uh, and, and, and so, um, apparently these are professional and I do use the word that they use professional line sitter.

Or line rusher services. Um Now I was trying to figure out like is this like a national thing? You know, I was kind of poking around. It looks like this is only for the Los Angeles area They don’t make that very clear But as I kind of noodled around a bit on the site, it looks like it’s only for the the the Los Angeles area Um now they have a newsletter And boy, don’t be bothered by the pop up on every single page of the site.

It will just pop up every time you move around. Uh, they have a chat feature in the bottom right. I was tempted to chat them before the podcast, but I didn’t want to waste their time. Um, and, uh, I think the one thing that kind of, that looks like the most developed there, Spencer, is that food reservation.

So this is a link that you can request us to help you book the most popular eatery in town and then you don’t have to wait three plus hours to grab your favorite food will wait in line for you. And, um, finally, we saw some pricing. So the restaurant booking. Uh, and I assume also waiting in line for that restaurant is a hundred dollars.

Wow. And then food pickup where they’ll go pick up your food at restaurants. I presume this is when you have to wait in line as well, because otherwise why not just get like Uber Eats is 36. Um, And there are coupon codes, by the way, um, I, again, I kept trying to find reasons why this wasn’t a fake, but you know, their FAQs are pretty stringent and, and whatnot.

So apparently this is a thing now. It’s so funny, putting aside all the funniness of it, like in a gig economy, if people are willing to pay for this. And I mean, There’s so many gig jobs you can have. Like why not go sit in line? You could listen to the Itch Proceeds podcast while you get paid. 

Spencer: Yeah, absolutely.

I mean, they’ve got an application page here. If you want to earn money on your own time. 18 an hour 

Jared: starting. 

Spencer: Wow, so it goes up to I think 40 an hour. It said job type freelancer. Uh, yeah You have to get a 

Jared: background check. Apparently. 

Spencer: Mm hmm. That makes sense background check and some quick training, uh, here’s your training find the line and getting it make sure you get to the front at some point Okay, that’s the quickest way.

Yeah, uh This is a weird niche site. I think you, I think you nailed it. You found us a weird niche site, line rushers. com, uh, or line rusher. com. Um, yeah, I, I, I, you know, at some point as you’re talking about this, you’re kind of saying, you know, you don’t wait in many lines, all these scenarios. I mean, it’s like, well, kind of since the internet came along, a lot of these lines.

We don’t wait in anymore, right? Like I buy my movie tickets online now, actually, and concert tickets, you know, buy those online too. 

Jared: Uh, I was in, uh, Nashville, uh, a month or two ago for, for a work thing. And, um, We were meeting up for lunch, I think it was, and picked out a place. We were texting each other and we all kind of met up there and there was a line for it.

Spencer: Yeah. 

Jared: And we kind of all looked at each other and was like, well, why go here? There’s a place across the street. Looks pretty good. And I get it. Like, it’s just the mentality that I have. But, uh, I know people who, now that I think about it are like, well, if there’s a line, it’s got to be the best thing there is, you know?

And. That’s right. And so to some degree, perhaps some mentality there. And, you know, as I think about the gig economy, right? Like if you, you don’t want to drive Uber cause you don’t want to talk to all the people. Right. Or you, you know, this is a pretty, uh, put on your headphones and kind of do your thing.

So I, I don’t think it’s much of a thing, at least not operation, but I was going to say. 

Spencer: Not much of a moneymaker probably maybe there’s a nugget of an idea here though, but maybe it sparks something for somebody Some tweak a different industry a specific industry or 

Jared: who’s making more spencer The the line waiter the line sitter or the scrap metal guy from last week Ooh, I, I got to say the scrap metal guy, man.

Okay. 

Spencer: Oh, I, oh, something about finding scrap metal. You’ve got such a thing for the scrap 

Jared: metal though. So I don’t know if you’re biased. 

Spencer: Never done it, but I certainly don’t want to wait in a line to earn money. Uh, I’ll tell you that that’s lower on my list. That’s lower in your list. 

Jared: Yeah. Got to fight the crowds, stand in the sun or the rain.

Spencer: But you do have, um, you know, there here’s Ahrefs. It’s a 

Jared: DR zero zero. Look at that traffic chart. That’s a good trend. We would all like that traffic chart nowadays. Wouldn’t we just stare, stepping up, uh, 23 keywords, 23, 

Spencer: 23 keywords. 

Jared: They do have a first page ranking though. 

Spencer: Line sitter, not a lot of people looking for line sitters.

No, you know, it’s, it’s just, it’s, it’s a tough market, right? It’s like, uh, you know, I went to a. Uh, this, this goes back a year, but about a year ago as I ran the Boston Marathon and while we were there, you, you want to hit the different places, um, there was a cannoli place, Mike’s cannolis that always has this line around the block.

And so we decided to stand in that line. I’m just trying to think of like, You don’t know there’s going to be a line until like you’re at the line. 

Yeah. So it’s like, 

Spencer: do you suddenly like, I hope you’re within five minutes. I need you to come stand in this line. 

Jared: To your point. I mean, what I would pay for is someone to wait in the like digital queue to get me national park campground reservations, or maybe you’re trying to get Taylor Swift tickets or tickets.

You don’t show up at a line. Like the, the, the problem is waiting in the, The digital queue and trying to get the tickets via the digital queue. Um, yeah, to be fair, the flip side of this, and I did a little bit of it. I forgot to mention it. It wasn’t my notes, but I’ll bring it up now. If you’ve got a task rabbit, this is a pretty popular service.

Okay. You know, like, so, uh, define popular and also it’s an algorithm and all that, but still it’s, it’s an actual thing in TaskRabbit. And so there’s, there’s, there’s really, it’s good, it’s good sense to try to take a popular Side hustle or, uh, gig thing that’s in TaskRabbit and kind of try to make it your own thing.

Like, I see that as being kind of smart, but whether not executed well or whether it’s, it’s, it’s just not something people are willing to turn away from TaskRabbit to have. This doesn’t seem to have taken hold yet. This idea here. Right. 

Spencer: Yeah, and maybe it is sort of niching down, like you said, maybe it’s like you are just the, uh, the concert ticket, you know, online waiting room guy, like, this is all I do is I wait and, you know, online and buy tickets for people all day and these, these may already exist.

So you’re right. I mean, maybe there’s a nugget of an idea here that somebody could really execute on. 

Jared: As someone who, you know, road trips every summer and other times of the year with my family and getting these national park reservations is awful. And, and unlike like a Taylor Swift concert where it’s like, okay, all the tickets go on sale today.

And so it’s like, how do I handle like a hundred orders from people? But like, I could see national park reservations online. Like, yeah, get in line. Okay. So let’s see. So I have, I have tomorrow morning booked for this family and then I have Monday morning booked for this family. And then, you know, and I just kind of wait in the queue and then if I can’t get it, I worked the cancellation game and I could honestly, so we want that, that thinking out loud, yeah, that’s not a bad idea.

We’re, we’re talking ourselves into this line. That might be my 

Spencer: 2025 side hustle. It could be. If somebody hasn’t built it out, I’ll remind you in a year. Please. And we’ll go for it. 

Jared: I’m lacking for a side hustle by like March or April of 2025. Let’s reference this here where I said, I, I, I do it. There you go.

Spencer: All right, everybody. Uh, thanks for listening in, uh, some kind of fun, weird niche sites. I think today, um, kind of 

Jared: weird niche sites. 

Spencer: Yes, exactly. Kind of, kind of weird all around. So, uh, just thank you everybody for listening in really appreciate your time and hope you all have a great weekend. Bye everyone.



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